How “Digital Natives” are Driving the Rugged Tablet Revolution

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The largest generation in the American workforce is comprised of those who have lived their entire lives surrounded by digital technology. As workers they see job flexibility (from scheduled work time to the tools used for each task) to be geared around digital tech. Millennials are skilled, self-motivated, success oriented, and savvy. Give them the tools they need, and they can do amazing things.

These Digital Natives are driving the demand for innovative technology in the workplace – a trend that is leading to cross industry disruption and a new kind of information heavy technical worker in fields like construction, logistics, and more. Providing them with the tools they need shows respect for them and their skill sets, and enables them to be more productive and effective.

The millennial workforce is a mobile workforce; they are filling more and more field service, public safety, manufacturing, logistics, and utility jobs. Often on the move all day, they require rugged, portable devices that allow them access to all the information they need, all the time. Their hours are less likely to be 9-5 and more likely to be flexible. Their work location can include four or more different sites in a single day.

Recruiting these high-performing Digital Natives means making the sensible shift to mobile, purpose-built devices that allow already learned skills to be put to good use. High quality devices with intuitive software can help them complete each task effectively and promptly, meeting performance expectations and resulting in higher satisfaction for them, their managers, and the customers they serve.

While business metrics like productivity and cost savings are important to a company’s bottom line, the retention rate both of employees and customers is higher when modern technology is integrated in the workforce.  Mobile tech is a key factor in engaging millennial employees; it shows their ideas about workflows are supported and respected.

Consumer-grade equipment won’t satisfy the needs of these workers – although they probably grew up with an iPad, rugged devices offer them an upgrade that will enhance their already keen skills and enable them to do more.  BYOD and familiar tablets can help ensure fast on-boarding, but Digital Natives are technology-agile and can quickly adapt to the superior tools they can use as part of the workforce.

Just remember, providing your workforce with high performing digital tools like purpose built tablets means you can attract the best talent and keep it, leading to a highly dedicated employee base with field workers who are in synch with both company goals and each other.